Meet the SiouxFalls.Business 2025 30 Under 30

Feb. 24, 2025

Sioux Falls has a lot to be excited about in its generation of up-and-coming professionals.

In our third annual 30 Under 30, we again got a look at the professional accomplishments and community engagement many 20-somethings already have achieved — and it’s impressive.

We received more than four nominations for every spot available and ultimately chose people who showed clear early career achievements and promise for future leadership and strong engagement in the community beyond their workplace.

Watch for many stories featuring these rising leaders in the weeks and months ahead.

With thanks to our sponsor MarketBeat, we’re excited to introduce this year’s 30 Under 30.

Julia Andresen 

• Age: 24
• Role: Business development executive, Avera Health Plans
• Hometown: Brandon
• Education: Brandon Valley High School, University of Sioux Falls

In her own words: “Working for Avera Health Plans gives me the opportunity to engage with many diverse organizations and professionals throughout South Dakota. I offer a fresh perspective and energetic approach to assisting my clients and prospects with innovative ideas tailored to their needs. The best thing about my job is the ability to learn from and partner with business leaders from across the community. It’s a privilege to serve and provide them with health care solutions that contribute to their success. Their commitment to the well-being of their employees and community inspires me. Sioux Falls has many worthy organizations for young professionals to get involved in. Youth mentorship through Lutheran Social Services is an outlet that enables me to invest in the future of Sioux Falls and show my gratitude for those that have supported me.”

From the nominators: “Julia embodies the spirit of community engagement and mentorship that this recognition seeks to honor. Her passion for empowering youth is evident through her involvement in various mentorship programs, particularly with Lutheran Social Services, where she volunteers her time weekly at a local school. Additionally, Julia has devoted her time as a volunteer coach for Collison Ministries and ACT tutor. Her active participation in the Young Professionals Network further showcases her commitment to building a strong community and connecting with other emerging leaders in Sioux Falls. Julia has quickly made a significant impact as a business development executive with Avera Health Plans, where she collaborates with businesses across the state of South Dakota. In this role, Julia consistently demonstrates her commitment to not only achieving business goals but also fostering positive relationships within the community. She has a natural ability to connect and takes a genuine interest in getting to know people on a personal level. These qualities, combined with her work ethic, have helped to grow Avera Health Plans partnerships and create trust among the people she serves. Julia often shares how much she enjoys getting to meet and interact with people from many different communities and professions, often traveling to meet business owners, clients and members from all over South Dakota. Beyond her impressive professional achievements, Julia also shares her passion for health and fitness as an instructor at Form Fitness Studio and Boutique, where she has been making a difference for the past three years. Her commitment to promoting a healthy lifestyle and her infectious enthusiasm have positively influenced others to focus on their own well-being. I admire her ability to manage her time and bring her positive energy to both roles.”

“Julia has always stood out among her peers. She has a special way of connecting with people and elevating those around her. Her academic achievements are numerous, graduating high school with highest honors and a 4.0 while being involved in multiple activities. She consistently made the Dean’s List at USF where she graduated in just 3.5 years. She worked multiple jobs while attending college, including Form Fitness, where she continues to inspire others as a fitness instructor, nannying and securing a highly competitive internship during her senior year.

“Julia’s success in business comes as no surprise. She is great at developing relationships, takes a true interest in serving the community and is passionate about helping others. She has a natural tendency to lead and desire to help others grow. As a large-group fitness instructor, Julia enjoys sharing her love of wellness by motivating others. Her energy and enthusiasm are contagious. She is also committed to her role as a youth mentor through Lutheran Social Services. Her career has taken off quickly. She has emerged as a poised young leader in her industry and thrives in her role as a business development executive for Avera Health Plans. At just 24 years old, she works alongside multiple business professionals and organizations from across the state. She regularly meets with business leaders to understand and meet their needs, engages directly with the individual members served by Avera Health Plans and takes pride in providing an exceptional level of customer service. I admire her ability speak in front of large groups and business owners, including City Council meetings, enrollment meetings and business proposals. Julia’s tenacity and professionalism have been instrumental in growing Avera Health Plans’ partnerships with large groups. I am eager to see how Julia’s career will evolve. Her kindhearted spirit, infectious energy and commitment to community will serve her well as she pursues continued personal and professional growth opportunities.”

“Julia is a remarkable woman in business; she shows poise and judgement beyond her years. She possess the ability to connect with anyone. Her keen business judgement has aided us in expanding the number of large employers that have decided to partner with Avera Health Plans. Beyond business achievements, Julia exemplifies the pillars of the mission at Avera: Values compassion, hospitality and stewardship. As a rising young professional, it is refreshing to see someone that is also so at ease with people, efficient in her work, warm and friendly to all. She is a fine addition to our Avera team and even better person.”

Miranda Broin

• Age: 29
• Role: Director of executive communications, POET
• Hometown: Dell Rapids
• Education: Dell Rapids High School, two years at the University of Nebraska — Lincoln and earned her degree at South Dakota State University

In her own words: “I feel incredibly grateful to do what I love alongside a phenomenal team of people. My passion for POET’s mission runs deep, not only because of the pride I feel in helping to carry on the legacy of the business my family built but also because I get to go to work each day and be a part of changing the world from right here in Sioux Falls. I might be slightly biased in my belief that communications professionals have the most fun, but I’m especially fortunate that POET has such a remarkable story to tell. We’re creating harmony between human and nature, using cutting-edge technology to harness the regenerative power of agriculture and create better, cleaner, plant-based biofuel and bioproducts. I think the future looks very bright, both for POET and for this community, and I’m very excited to be a part of what lies ahead!’

From the nominator: “It has been impressive to watch Miranda Broin grow in her leadership role both with POET and the broader Sioux Falls community in recent years, and I know she’s just getting started. Miranda is a leader with a passion for positive change that extends not only to the Sioux Falls area but globally through her work as both director of executive communications at POET and as vice president of Seeds of Change, a nonprofit that operates in 19 countries. Miranda is an inspiring advocate for its mission, which encompasses agriculture and food security, youth and education, and human health and environmental challenges. Seeds of Change is investing in innovative, high-impact approaches that are changing individual lives and entire communities. Before age 30, she has already put her skills to use on a global stage with an organization that influences everything from sustainable farming techniques to drilling wells for fresh water to providing daily meals for more than 75,000 children in some of the poorest parts of our world.

“Professionally, Miranda steadily has built her skills in the last seven years, rising from an entry-level position supporting POET’s content strategy to now overseeing public relations, executive communications and crisis communications for the world’s largest producer of biofuel and a global leader in sustainable bioproducts. She increasingly serves as a voice for the company — both behind the scenes through her communication support and publicly as she’s taken on a range of community involvement, including participating in Leadership South Dakota, providing public relations support for Tre Ministries and volunteering for a number of local causes. Miranda is someone who is committed to leaving the world better than she found it. She’s already doing so — and is positioned to build on it in incredibly impactful ways.”

Jesse Carlson

• Age: 27
• Role: Treasury management solutions consultant, Dacotah Bank
• Hometown: Faulkton
• Education: Faulkton High School; bachelor’s degree in economics and political science, South Dakota State University; master’s degree in banking and financial services, Northern State University

In his own words: “In 2025, I’m eager to partner with the Sioux Falls community to provide financial education, focusing on fraud prevention. My goal is to empower consumers and businesses to protect themselves from financial loss and maximize their income potential. I’m also available to support local nonprofits and public entities. Please don’t hesitate to reach out if I can be of assistance.”

From the nominator: “Jesse has a strong commitment to fraud education and safety, and travels extensively throughout North Dakota and West River South Dakota, presenting fraud awareness programs to diverse audiences, including schools, nursing homes and nonprofit organizations. These programs empower community members to protect themselves from fraud and respond effectively if victimized. Jesse also helps with Dacotah Bank’s internship program, providing a unique, immersive experience for interns. He guides them on a weeklong tour, showcasing the diverse businesses, industries and communities that the bank serves. This hands-on approach fosters a deep understanding of the bank’s role in supporting local economic growth. He served as vice president of Sioux Empire Staters, on the YPN’s Personal/Professional Development Action Team and has co-planned educational webinars for “The Project 437,” featuring speakers from the Helpline Center and a former runner, highlighting the nonprofit’s origins and impact. Jesse demonstrates a commitment to community service through active volunteerism, including for Feeding South Dakota, The Banquet, the Veterans Community Project and mentoring SDSU students.”

Antonio Casiello

• Age: 27
• Role: Chief of staff, Interstate Office Products
• Hometown: Sioux Falls
• Education: O’Gorman High School; University of South Dakota, with a bachelor’s degree in accounting and Master of Professional Accountancy

In his own words: “I am a third-generation family member at Interstate Office Products and began my professional career working as an auditor in Sioux Falls. I am most passionate about my nonprofit work, working as a part of newer nonprofits like The Longley Foundation and Live Like Cat. My goal is to make an impact both professionally in the Sioux Falls business landscape and philanthropically by giving my time and talent to those in need in Sioux Falls.”

From the nominators: “Antonio is one of the finest young men I have the privilege of knowing. I have known him since he was a school boy and have watched him grow into a talented business man as well as a man with a heart for compassion, empathy and for working to make a difference in the lives of those fighting mental illnesses. Antonio has been an integral part of lives since we lost our son, Ben, to suicide in 2020. He now helps run our not-for-profit, The Longley Foundation. Antonio cannot be replaced, both as the integral face of the foundation, meeting with sponsors, donors and, most importantly, keeping a core group of friends, now spread all across the U.S., in touch with one another and bringing them all back to Sioux Falls in July each year to play in the Longball 22 Golf Tournament. His ability to converse with people on different levels is most important, and Antonio can make anyone feel seen, heard and valued. He will step up and do what is asked of him or take the lead when he sees things need to be done. Antonio is also a loving husband, son, brother and friend. His family see his zest for life and support him in his work with our foundation. Losing a friend to suicide at the age of 22 was and remains a hard lesson for anyone; however, it takes a special person to take that pain and use it for good. I know Antonio is going to play a very important role in leading others to see the value in friendships, business and family. I believe there is no young man more deserving of being recognized than Antonio. He truly is one-in-a-million.”

“Antonio is an emerging leader in Sioux Falls. Beginning in college at the University of South Dakota, Antonio developed a passion for philanthropy through work with his fraternity. He was involved with a number of philanthropic events, such as Dakotathon that supports pediatric care at Sanford Health. Notably, Antonio and a few other peers experienced a traumatic loss in college when they lost their friend, Ben Longley, to suicide. To preserve Ben’s impact on their lives and to help make a difference in mental health care for young people, Antonio and his friends worked with the Longley family to begin an annual fundraiser in 2020, the Longball Classic. This fundraiser has supported work with a number of organizations to make an impact on suicide prevention in young people.

“After developing an early interest in philanthropy during college, Antonio has continued to make an impact on Sioux Falls through an involvement in community appeals campaigns with the Greater Sioux Falls Chamber of Commerce, where he has raised money for multiple worthy causes. He also continues to support the Longley Foundation by serving on their board and continuing the Longball Classic event. Antonio is not just a philanthropic leader but an engaged community volunteer. Antonio is a member of the Sioux Falls Young Professionals Network where he serves on the organization’s steering committee. He plans networking and professional development events for the organization’s members. Through his role in YPN, Antonio has demonstrated a commitment to making Sioux Falls an attractive place for young people to live and grow in their careers. In Antonio’s career, he has made an impact on the growth of Interstate Office Products. Antonio is a third-generation member of the business, working alongside his cousin James Gaspar and his mother, Sheila Casiello. In his time at IOP, Antonio has guided digital transformation initiatives throughout the company. He has implemented new CRM and field productivity software and is guiding the organization through a transition to a new order management system. He has also worked to systemize and standardize processes for operations and finance. Antonio’s impact on IOP cannot be understated as he helps the organization manage through growth and change. Antonio is a rising star who will continue to make an impact on Sioux Falls in the coming years.”

Courtney Chapman

• Age: 29
• Role: Associate attorney, Woods, Fuller, Shultz & Smith PC
• Hometown: Rapid City
• Education: Rapid City Stevens High School; bachelor’s degree, Black Hills State University; juris doctor, University of South Dakota Knudson School of Law

In her own words: “As an associate attorney at Woods Fuller, I am dedicated to helping individuals and businesses navigate legal challenges and achieve their goals. My goals are to build meaningful relationships and to offer practical solutions that make a positive impact. I look forward to serving the Sioux Falls community and contributing to its continued growth and success for years to come.”

From the nominator: “Courtney has been a valuable part of the Woods Fuller community from the first day she walked into our office. She is eager and driven. She has a great attitude, always willing to pitch in and learn. We recognized these skills in Courtney early on, and she was selected for the EmBe Women In Leadership program, which she completed. She is also exploring options for how she can get more involved and give back to the Sioux Falls community — all while juggling being a new mom. As to career achievements, she has quickly become a reliable team member, willing to take on any task. Her analytical skills are exceptional. Even though she is younger/hasn’t been with the firm long, she is consulted by her peers on many matters. She also has good qualities of leadership, which are becoming more keen. Courtney is deeply committed to our clients and to her professional development. She is smart, kind and great to work with — we are so glad she is at Woods Fuller.”

Lynae Dadisman

• Age: 29
• Role: Business analyst, risk services analytics, Premier Bankcard
• Hometown: West Des Moines, Iowa
• Education: Des Moines Christian High School; Northwestern College, bachelor’s in mathematics and secondary education certification

In her own words: “As a single mom, there is no better investment in the Sioux Falls community than investing in my w-year-old son. I’m also passionate about encouraging women to pursue careers in STEM fields as a former high school math teacher and now an analyst. My goal is to be an example of a career-driven mom succeeding personally and professionally.”

From the nominator: “Lynae Dadisman is more than a standout talent for Premier Bankcard; she is a sacrificial leader, mother and advocate for our community. She is an artist. She is a musician. She is unafraid of what lies ahead. Of course, being exceptional isn’t new to Lynae. She has always been remarkable. Her journey started at Des Moines Christian High School in Urbandale, Iowa, where she graduated as the valedictorian of her high school class. She then went onto Northwestern College in Orange City, where she played the clarinet in the Iowa Intercollegiate Honor Band and graduated summa cum laude with a degree in mathematics. Eventually, in 2021, she joined the team at Premier Bankcard, where she has since been promoted four times in less than four years. She continues to overachieve. Lynae has an astounding attention to detail, an inquisitive mind and an inspiring disposition. She has been critical on initiatives which have optimized operational efficiency, created better experiences and launched new strategies which allow Premier to reach new markets, retain valuable customers and provide credit solutions to disenfranchised populations in need. She has established herself as Premiers subject matter expert in lifecycle strategy, has built partnerships across the organization anchored in trust and character, and is revered for being both brilliant and humble. She has thrived at Premier because her personal ethos aligns with our institutional ethos, and she always puts others ahead of herself. Outside of the office, Lynae is equally sacrificial and unrelentingly focused on the greater good. While being a single mother to her cherished 2-year old son and a high achieving future leader at Premier, she consistently makes the time to give back to Sioux Falls. She is active member at Connection Church, a volunteer with The Banquet, Meals on Wheels, Operation Christmas Child and Toys for Tots, and has fundraised for Sioux Falls Walk to End Alzheimer’s in honor of her beloved grandfather. Be it in academia, at Premier or in the community, Lynae stands out as a future leader who does the right things for the right reasons. Premier is a better company and Sioux Falls a better community because Lynae chooses to be here. She is undoubtedly one to watch in the years to come.”

Marisa Foster

• Age: 29
• Role: Commercial real estate marketing and transaction manager, broker associate, Lloyd Cos.
• Hometown: Brookings
• Education: Bachelor’s degree in marketing with minors in economics and entrepreneurship, Minnesota State University, Mankato; South Dakota broker associate; Iowa real estate salesperson

In her own words: “I love connecting with people in our Sioux Falls community and seeing how we come together to make big things happen. I’m proud to be part of Lloyd Cos., where our work makes a real impact every day: helping businesses find their home, shaping the city’s future and driving thoughtful development. Giving back is a big part of who I am, whether it’s volunteering with United Way, Junior Achievement, EmBe or Feisty Fighters. I’m also always looking for new ways to contribute — whether that’s serving on a board, staying active in SME Sioux Falls or continuing to deepen my commercial real estate knowledge to help the next generation of business owners find and create spaces they’re proud of.”

From the nominator: Marisa Foster is an exemplary candidate for the SiouxFalls.Business 30 Under 30 award, demonstrating outstanding career achievements, active community involvement and a trajectory toward an expanded leadership role at Lloyd Cos. In her current role as marketing and transaction manager and broker associate at Lloyd Cos., Marisa has been instrumental in elevating the firm’s marketing strategies and operational efficiency. She develops comprehensive marketing plans that enhance property visibility and client engagement, ensuring alignment with Lloyd’s core values. Her expertise in brand management and project oversight has streamlined sales processes and equipped the firm with essential tools and insights to excel in the competitive real estate and development market. Marisa’s leadership extends across project management, marketing, and commercial and residential brokerage sales. Notably, she is leading the marketing and $8 million-plus in sales efforts for the Valley Vue development in Rock Valley, Iowa, providing much-needed housing options following local flooding disasters. Her efforts in this project demonstrate her ability to spearhead new initiatives and address community needs effectively.

“Beyond her professional accomplishments, Marisa is deeply committed to her community. She actively participates in local business networks and charitable organizations, including:

• Sioux Falls Sales & Marketing Executives, serving as a Women in Business Committee member in 2024 and Sioux Falls Leadership Summit Committee member in 2024.
• Greater Sioux Falls Chamber of Commerce Young Professionals Network
• Sioux Empire United Way campaign member, Special Operations Committee
• Junior Achievement of South Dakota
• EmBe Leadership Program graduate in 2023
• EmBe Leadership mentor in 2024
• Feisty Fighters volunteer

“Marisa’s dedication to professional excellence and community service exemplifies her as a well-rounded leader. Her strategic vision, commitment to operational excellence and passion for creating exceptional experiences position her as a key future leader within Lloyd Cos. and the broader Sioux Falls community. Recognizing Marisa with the 30 Under 30 award would honor her significant contributions and encourage her continued impact on the industry and community.”

Harshita Gahlot

• Age: 29
• Role: Digital account executive, KeyMedia Solutions
• Hometown: Sioux Falls and Jaipur, India
• Education: Bachelor’s degree in civil and environmental engineering, minor in mathematics, South Dakota State University

In her own words: “I have had several big transitions in my career – starting from civil engineering to user experience design, and now into marketing, which have allowed me to gain a diverse set of experiences over the last almost eight years. My current role enables me to learn about different industries and help businesses grow by connecting them with the right audience, while also allowing me to build meaningful connections. I enjoy the growth that comes from working through the challenges that present themselves every day.

“My goal is to contribute to the community in my everyday life, whether that’s through my work or by giving back in other ways in my personal life. I feel truly grateful to be a part of such an incredible community full of opportunities and to be surrounded by so many amazing people, a lot of whom I am fortunate enough to call my friends. The best way to give back is to lead with gratitude, create more than you consume and do things bigger than yourself for the greater good of the community and the world as a whole. My advice to other young professionals is to put yourself out there and not be afraid of making mistakes because there’s no such thing as failure if you’re learning from them.”

From the nominators: “Harshita just recently joined our team at KeyMedia Solutions two months ago. From day one, she stood out for her level of engagement, her work ethic and her ability to ask excellent questions that prompted senior team members to new insights regarding our processes. Not only has Harshita already established herself as a valuable member of our team, but she maintains a busy schedule of community engagement. She actively participates in Sioux Falls Chamber events as a member of the Young Professionals Network, Toastmasters Club 210, in addition to other local events such as Startup Sioux Falls and other professional networking opportunities. I have no doubt that Harshita will continue being very involved in our community and will distinguish herself as a leader among her peers. She is already planning future involvement with EmBe Women’s Leadership Program, Leadership Sioux Falls and Leadership South Dakota, and aspires to give back to our community as an entrepreneur or business owner.”

“Harshita embodies the qualities of a young leader through her unwavering commitment to continuous learning, community involvement and professional excellence. She is an inspiring individual who consistently seeks to challenge herself and contribute meaningfully to the community. Harshita has demonstrated adaptability, curiosity and a passion for personal and professional growth from an early age. Her journey has been defined by a willingness to step outside her comfort zone and embrace new challenges. She left home to attend a boarding school as a teenager, where she spent time volunteering with the Volunteer Service Organization of India. She moved across the world for college and earned a bachelor’s degree in civil and environmental engineering with a minor in mathematics at SDSU, where she was an active member of the American Society of Civil Engineers and briefly served as the communications chairperson for the Society of Women Engineers.

“Throughout her career, Harshita has shown dedication to helping people and businesses connect in a meaningful way. She is an active member of the Sioux Falls professional and civic community, consistently seeking opportunities to grow, network and give back. She is a member of the Sioux Falls Chamber’s Young Professional Network and actively participates in events like YPN Seat at the Table. She hones her communication and leadership skills through Toastmasters Club 210 and regularly seeks volunteer opportunities to make a positive impact. She also engages in networking events hosted by organizations like Startup Sioux Falls and others to foster professional connections and knowledge exchange. Harshita has ambitious goals for personal and professional growth and is committed to furthering her impact on the community. Her leadership style is defined by her adaptability, curiosity and ability to connect with others. She is highly organized, thrives in dynamic environments and fosters meaningful relationships. Her natural ability to inspire and collaborate makes her a strong leader in any setting.”

Chesney Garnos

• Age: 29
• Role: Executive director of government affairs, Dakota Credit Union Association
• Hometown: Presho
• Education: Lyman High School and bachelor’s degree in political science and master’s degree in communications, University of South Dakota

In her own words: “Growing up on a ranch in rural South Dakota, my family instilled in me the values of hard work, grit and the importance of giving back to my community. After spending five years in our nation’s capital, I returned home to South Dakota and made Sioux Falls home! In my role at the Dakota Credit Union Association, I advocate for the financial well-being of over 550,000 Dakotans. I’m passionate about mental health initiatives, rare disease and disability awareness, and supporting our youth through leadership and financial literacy programs. I’m deeply grateful to my family, friends and mentors for their support over all these years!”

From the nominators: “Chesney’s future leadership potential continues to grow as she has hit the ground running in the national credit union industry, serving in leadership roles on multiple committees. In her role, Chesney will work to become the go-to person for all credit union legislative activity and partnerships.”

“Under her leadership, South Dakota credit unions achieved their highest-ever PAC fundraising year in 2024, showcasing her talent for building strong support networks. In addition to her professional achievements, Chesney is deeply committed to her community. She is an active member of Downtown Sioux Falls Rotary, a volunteer for Junior Achievement and a speaker for Humanity Launch, a youth leadership program. Her advocacy extends to supporting individuals with disabilities and rare diseases through the ADA Festival and Rare by Design. Chesney’s leadership and drive have already earned her recognition, and her potential to continue shaping the future of the credit union industry is undeniable. Chesney’s dedication to advancing the credit union movement and serving her community exemplifies the philosophy of people helping people.

“Since I have been able to work with her, it has become apparent that this young lady is destined for greatness. She portrays herself in a confident yet humble way that lights a fire in others to get behind what she is advocating for. She has the ability to bring people together in ways that is always for a greater good. She will accomplish many more great things as a leader and a mentor in the years to come. Her humble servant leadership style is evident and yet not lost in her forward-looking vision of the future.”

“Chesney has a very bright future in advocating for the financial industry. She has a unique strength of connecting with people, forging relationships built on trust and integrity. Chesney continues to grow personally and professionally by keeping an open mind to learning and navigating change by creating paths for others to follow.”

Hayley Halverson

• Age: 27
• Role: Deputy finance director, Dusty Johnson for Congress
• Hometown: Winner
• Education: Winner High School; bachelor’s of economics and political science, South Dakota State University

In her own words: “When I moved to Sioux Falls as a practical next step after college, my goal was to make my life better. Once I got involved in the Sioux Falls community, I realized what a special place this is, and my perspective shifted. Now, my goal is to make Sioux Falls and South Dakota as a whole, a better place in whatever capacity I am able. I’m blessed to be able to do work that brings me closer to that goal everyday.”

From the nominator: “Hayley Halverson is a dedicated public servant for South Dakota. Hayley’s commitment to voter education and her professional approach have made a significant impact on the Sioux Falls community. Beyond her political work, Hayley is a founding member of Startup Sioux Falls and an active member of Central Church, where she volunteers with youth every Wednesday and participates in Bible study. She prioritizes community education by volunteering with Junior Achievement in the Sioux Falls School District. Staying informed and engaged in the Sioux Falls community is also a priority for Hayley. She is an active member of the Young Professionals Network, and her involvement inspired my own participation. Overall, Hayley prioritizes her community, her relationships with friends and family, and her faith. Given Hayley’s experience, priorities and current connections, I foresee her becoming a public leader in Sioux Falls, potentially as a politician, and even serving in Pierre as a state representative, senator or governor. She could eventually move to the state level and follow in the footsteps of Rep. Dusty Johnson, former governor and current U.S. Secretary of Homeland Security Kristi Noem or U.S. Senate Majority Leader John Thune.”

William Hannemann

• Age: 28
• Role: Social studies teacher and coach, Washington High School
• Hometown: Sioux Falls
• Education: Lincoln High School, Augustana University

In his own words: “I believe in the ideals of the Circle of Courage: belonging, mastery, independence, generosity, safety and adventure. My goal is to bring these ideals not only into my classroom and school but also into our community at large. I was born and raised in Sioux Falls, and I love everything it has to offer.”

From the nominator: “Will Hannemann’s career trajectory and dedication to the Sioux Falls community make him an exemplary candidate for the Sioux Falls.Business 30 Under 30 distinction. After beginning his career in Washington, D.C., as a legislative assistant for a South Dakota senator, Will returned home to teach government and economics at Sioux Falls Washington High School. His firsthand experience in politics and public service brings an exciting, real-world perspective to his students, transforming lessons into engaging explorations of government and policy. Along with classroom teaching, Will also serves as a freshman basketball coach, coaches a Junior Achievement team — leading them to a state championship and national competition — and consistently seeks ways to integrate cutting-edge technology, particularly AI, into his curriculum. As an ambassador for the district’s learning management system, he not only innovates his own teaching but also empowers other educators to leverage digital tools for more effective learning. Beyond the classroom, Will remains deeply involved in the broader Sioux Falls community. He helps run and time local track meets in partnership with Dakota Timing, contributing to the success of area sports events. During the summer, he co-manages Wal Construction, employing high school students and offering them valuable work experience and a chance to earn income. This entrepreneurial endeavor reinforces his commitment to developing youth both academically and professionally, reflecting his passion for cultivating skills and opportunities among the next generation of leaders. Will’s potential for future leadership is equally impressive. He will begin his Master’s in Education Administration this summer, positioning him for expanded roles within school or district leadership. I have not talked to him about this, but he would be well prepared to serve on a school board or potentially pursue higher offices in South Dakota. His blend of legislative insight, educational innovation and entrepreneurial drive underscores his capacity to shape the future of the region, and it is this unique combination that makes Will Hannemann a truly deserving nominee for the 30 Under 30 honor. He also loves the Sioux Falls community and is passionate about the place he was born, raised and continues to make his home.”

Cooper Hansen

• Age: 29
• Role: Controller, Direct Companies
• Hometown: Tea
• Education: Dakota Wesleyan University

In his own words: “I am incredibly honored to be recognized as part of the Sioux Falls 30 Under 30 and want to thank my colleagues and the entire Direct Companies team for their support. My goal is to continue growing alongside Direct Companies, making a meaningful impact not only here in Sioux Falls but also in our newest Council Bluffs/Omaha location and across our expanding national footprint. I look forward to driving innovation, strengthening our community involvement and contributing to the success of those around me!”

From the nominator: “Since joining Direct Companies, Cooper has consistently demonstrated outstanding dedication, leadership and professionalism. His contributions have played a central role in Direct Companies’ growth, and his focus on the company, its people and its future make him a deserving candidate for this recognition. As the company’s controller, Cooper has been instrumental in managing the financial health of the business while supporting its rapid growth. Direct Companies has expanded from 38 to 140 team members in a remarkably short period of time. This growth has required Cooper to ensure that the company’s operational and financial systems scale effectively. He has been central to maintaining smooth and sustainable growth during a period of significant change.

“In addition to managing growth, Cooper played a key role in overseeing two successful acquisitions. Mergers and acquisitions are complex and challenging, but Cooper handled the process with strategic insight, ensuring that the transitions were seamless and aligned with the company’s goals. His ability to integrate new teams and systems with such precision has been invaluable to the company. Cooper’s professional growth extends beyond his financial role. He has proactively expanded his knowledge in areas such as HR, onboarding, employee relations, recruiting and sales. This broader understanding of the business enables him to oversee budgeting processes across all departments, ensuring financial alignment with every facet of the company.

What truly sets Cooper apart is his leadership style. He leads with humility, integrity and a focus on empowering those around him. His approach to leadership fosters collaboration, transparency and trust among team members, making him highly respected at all levels of the company. Cooper’s leadership is not about self-promotion but about ensuring that the team thrives and grows together. He is always willing to offer mentorship, guidance and support, creating a work environment where employees feel valued and motivated. His ability to build strong relationships across departments and provide thoughtful guidance during challenging times speaks to his exceptional leadership and people skills. While Cooper’s leadership is evident, his behind-the-scenes efforts are equally impressive. He works tirelessly to ensure that every aspect of the company’s operations runs smoothly, often going above and beyond to handle complex issues or unforeseen challenges. His drive for excellence, even in the most demanding situations, makes him a reliable and essential member of the team. Outside of work, Cooper also makes a meaningful impact in his community. He dedicates time to helping coach soccer teams at his alma mater, showing his passion for mentoring young people and giving back. His involvement in the community speaks to his strong character and leadership qualities, which he brings into his professional role as well.”

Jenna Harrison

• Age: 27
• Role: Mechanical engineer-in-training, TSP
• Hometown: Rapid City
• Education: Rapid City Stevens High School; bachelor’s and master’s degrees in mechanical engineering, South Dakota State University

In her own words: “I am thankful that TSP gives me the opportunity to serve our community through volunteer initiatives and by being a part of designing buildings that will serve its members for generations to come. I especially enjoy being a part of the multidisciplinary design of nonprofits and health care facilities, knowing that these spaces will have a positive impact on those who need them most. In the future, I hope to become a licensed professional engineer and continue to do this work, which allows me to connect more deeply with the community and understand its needs.”

From the nominator: “Jenna’s growth and development since joining TSP have made her an asset not only to the team but to our clients as well. Her varied knowledge of HVAC systems and building information modeling allows her to be a valuable mechanical designer but also greatly benefits the architectural team as we present building concepts and renderings to owners. Jenna joined TSP as she was completing her master’s degree at South Dakota State University and instantly made an impact. She is incredibly dedicated and hardworking, and her organizational skills are to be admired. She regularly volunteers to take on tasks that others would consider mundane to keep the TSP mechanical department running smoothly.

“Jenna is preparing to soon take her professional engineering licensing exam, but she has already become an industry leader. She is a member of the American Society of Heating, Refrigeration and Air Conditioning Engineers South Dakota chapter and continues to be a strong advocate for mechanical engineering in the region. Jenna is a focused and engaged team member who consistently contributes to our office culture by participating in team-building events and fostering connections among colleagues. As a young professional, she thoughtfully seeks opportunities to engage with TSP team members she may not know well, helping to cultivate meaningful relationships and a collaborative work environment. Jenna’s dedication to building relationships and enhancing workplace camaraderie highlights her strong leadership potential and commitment to creating a positive and inclusive culture.

“Beyond the office and her high-volume workload, Jenna plays an active role in TSP’s community-involvement initiatives, often stepping up to help lead and organize events that make a meaningful impact. This spring, she will lead an officewide effort to pack lunches on behalf of Lunch Is Served, a local nonprofit that provides free lunches to people in need. Jenna’s involvement in the community extends beyond her role at TSP. She plays flute in the community bands at the University of Sioux Falls and Augustana University in addition to playing the viola in her church string ensemble. She also volunteers with her church community to combat food insecurity, partnering with organizations like Feeding South Dakota and Food to You. At TSP, Jenna collaborates in the design of schools, medical facilities and other spaces that enhance learning and healing environments. This work aligns with her personal desire to make a positive impact. In the future, she is interested in working to provide small-scale renewable energy solutions in areas of the world that lack reliable energy sources.”

Ashley Hellwig

• Age: 29
• Role: Tax manager, Eide Bailly LLP
• Hometown: Aberdeen
• Education: Aberdeen Central High School, University of Sioux Falls

In her own words: “It is an incredible honor to receive this award. I discovered my passion for accounting in high school and knew it was the career path for me. After graduating from the University of Sioux Falls, I was determined to stay in Sioux Falls and build my career. I am grateful for the mentors that have guided me along the way, and I’m excited to continue growing professionally in this amazing community that’s so supportive of young professionals.”

From the nominator: “Ashley’s journey at Eide Bailly is a testament to her professional growth and dedication to fostering a positive work environment. Since joining the tax team just aa few years ago, she has quickly grasped the importance of our culture and building relationships with client and staff. Ashley’s ability to connect with others makes her a mentor to our current staff and those who are joining our team locally and firmwide. As a new member of our team, she took it upon herself to reach out to newer team members to make sure they felt welcomed. Ashley continues in that vein by leading the local onboarding of team members in the Sioux Falls tax department, assisting with firmwide training and traveling to new Eide Bailly offices to provide support as new staff join our team. Ashley has advanced into a client-facing role over the past two years and is building meaningful relationships with clients but exceled at making sure their needs are met in a timely manner. She assists clients with their tax compliance needs but also strives to get to know them as individuals and understand the needs of their business. Ashley’s calm, cheerful and patient demeanor along with her technical knowledge make her an invaluable asset that everyone wants to work with. Ashley’s dedication to our staff and clients has led to two promotions since joining our team. In 2023, she was chosen to receive a Rising Star award, which recognizes the top performing employees within Eide Bailly and those who live the Eide Bailly culture. Ashley is seen as a leader in our office and throughout the firm, and we look forward to having a front-row seat to her future success!”

Arie Hoekstra

• Age: 29
• Role: Civil engineer, ISG
• Hometown: Sioux Center, Iowa
• Education: Unity Christian High School, Dordt University

In his own words: “My passion for the built environment motivates me to partner with our clients and deliver creative solutions that create a lasting impact on our community. I am inspired by the individuals who shaped Sioux Falls into what it is today. Their vision encourages me to seek opportunities to make a difference.”

From the nominators: “Civil engineer Arie Hoekstra exemplifies what it means to be a great teammate — both in the field and in the office. ISG is a local architecture, engineering, environmental and planning firm, where Arie’s leadership, problem-solving skills and dedication to collaboration make him an invaluable partner on each project, making him a first-round pick for the SiouxFalls.Business 30 Under 30 honor. Arie brings analytical thinking, creative design expertise and problem-solving skills to each challenge. Whether improving local building sites, roads, bridges or water systems, he ensures they function efficiently and effectively. His personality matches the energy of the industry he’s shaping — unapologetically enthusiastic, bold and always ready to step in and help his team succeed. Arie approaches every challenge with creativity and a commitment to the people who rely on these projects.

“Arie’s leadership extends beyond project sites as he is committed to mentoring the next generation of engineers. As a practitioner adviser for Dordt University’s American Society of Civil Engineers student chapter, he helps students bridge the gap between academia and industry, sharing real-world insights and preparing them for impactful careers. He also serves on Dordt’s Gold Club alumni board, and finds opportunities to focus on workforce development and creating meaningful connections for students as they transition into the professional world.”

“I am thrilled to recommend Arie Hoekstra for the 30 Under 30 nomination, a recognition he truly deserves. Having had the privilege of collaborating with him on the significant Hartford WRRF infrastructure construction project, I have witnessed firsthand his exceptional dedication and unwavering integrity. His ability to navigate complex challenges while maintaining transparent communication and fostering a collaborative environment is admirable. He drives successful project outcomes and inspires everyone around him to strive for the highest standards.”

Sheldon Jensen

• Age: 25
• Role: Community development director, city of Dell Rapids
• Hometown: Owatonna, Minnesota
• Education:  Owatonna High School, Augustana University

In his own words: “Cultivating a sense of place requires a group of dedicated individuals. Luckily, I have been fortunate to work for and with people who care about Sioux Falls, Dell Rapids and the entire Sioux Metro throughout my career. As I continue to grow professionally, I hope to assist people in locating their dream and building up strong communities.”

From the nominator: “Sheldon Jensen has done an excellent job professionally, holding himself to a high standard of excellence in all that he does. He is the executive director of the Dell Rapids Economic Development Corporation and the community and economic development manager for the city of Dells Rapid, working tirelessly to establish Dells Rapid as a destination for businesses and families to call home. In addition to his role, Jensen is a board member of the Southeast South Dakota Tourism Association. Before his role in Dell Rapids, he was at Sioux Metro Growth Alliance, working part time with the communities of Salem, Worthing and Dell Rapids. His success in that role, which he earned immediately after graduating from Augustana in 2022, propelled him to his current role. While a student at Augustana, Jensen was involved in student government, economics club, government club, campus life and band. He was a well-respected student leader on campus who students turned to.”

Briana Kacmarynski

• Age: 29
• Role: Broker associate, NAI Sioux Falls
• Hometown: Brandon
• Education: Brandon Valley High School; bachelor’s of marketing and business technology, Dakota State University

In her own words: “I am a proud member of the South Dakota Air National Guard on top of being a commercial real estate broker full time. I will be leaving for officer training school soon to become an aircraft maintenance officer. I am so proud of my service to our state and our country and so fortunate to serve amongst some of the most amazing people I have met! I am also a volunteer volleyball coach for Brandon Valley’s High School volleyball team.”

From the nominators: “Briana is an exceptional candidate for this recognition due to her career achievements, community involvement and future leadership while only being 29 years old. She’s not only impressive in her professional resume but also adds a selfless dedication to one of the ultimate signs of leadership by continuing her work with the military. Her dedication to clients and willingness to work with anyone sets her apart. In my position working with women small-business owners, she’s always willing to work with anyone I send her way. Whether is a startup restaurant owner or child care center, I always know Bri is a reliable and trusted resource who can work diligently with my clients to make their small-business dreams come true.

“Briana also stands out in her career achievements in the military before turning 30 years old. She’s received multiple accolades like South Dakota Air National Guard Airman of the Year (2016), South Dakota Air National Guard Recruiter (2020-2023), Air National Guard Recruiter of the Year – Top Non-Prior Service Accessions Award (2022) and the ultimate demonstration of leadership by serving our country with a deployment in Afghanistan (2018). Yet if you ask what her favorite part of her time in the military was, she’ll smile and state something similar to “working with young people as a recruiter.” Her mentorship aided in her receiving accolades as stated above, but that’s not why she did it. Her dedication to helping people shone through in that role. After nearly 12 years, she continues her service as a part-time aircraft maintenance officer and managing a team in addition to her full-time job. Briana also stays extremely involved in our Sioux Falls community. She is truly the definition of a “people-person.” Anytime you interact with her, she exudes energy and positivity! She’s been a Junior Achievement volunteer since 2023 and currently serves as a Young Professional Network action team member, Downtown Sioux Falls Rotary member and a volunteer volleyball coach at Brandon Valley High School.”

“Since joining NAI in July 2024, Briana has quickly established herself as a trusted commercial real estate professional. Her ability to identify opportunities and craft tailored solutions helps local businesses secure spaces that align with their unique goals. Briana’s leadership potential is evident in her ability to balance professional success, community service and personal development. Her passion for fostering relationships, combined with her strategic mindset and commitment to Sioux Falls, positions her to play a key role in the city’s continued growth. As a rising star in commercial real estate, Briana is poised to shape the future of the industry by supporting businesses and contributing to the vibrancy of Sioux Falls. Her drive, coupled with her strong foundation of accomplishments, makes her an exceptional role model and a clear choice for this recognition.”

Mariah Kessler

• Age: 27
• Role: Communications director, South Dakota Soybean
• Hometown: Pierre
• Education: T.F. Riggs High School, South Dakota State University

In her own words: “Agriculture is making incredible strides in sustainability — developing bioproducts, improving efficiency and producing more with fewer resources, all while protecting the land for future generations. I’ve always been passionate about the intersection of progress and conservation, championing innovation that benefits both the environment and the people who depend on it. I’m proud to live in a city that embraces this commitment, supporting cleaner fuels and sustainable products that strengthen both our rural communities and our shared future. Telling this story, building connections and helping bridge urban and rural perspectives is the work I love — and I’m excited to keep doing it.”

From the nominator: “Mariah is truly a trailblazer for women under 30 not only in South Dakota but in the Midwest. On any given day, Mariah directs cross-platform communications strategy and execution for SD Soybean projects, including market development, production resources, research, international marketing, transportation, consumer outreach, policy and new uses for soy. Her work with SD Soybean has allowed her to promote the use of soybean-based fuel in the SAM system buses and soybean-based tires on Sioux Falls law enforcement vehicles to bringing together farmers and consumers through the Hungry for Truth initiative and events. She has also exchanged the good soybean word, having worked with international trade delegations visiting South Dakota and doing the same while she’s traveled abroad as well as in D.C. with the South Dakota Agricultural Rural Leadership program. Within the Sioux Falls scene, she is active in the Sioux Falls Young Professionals Network and serves on SDSU’s Sioux Empire Staters alumni chapter board. Mariah is poised to ascend to higher work and roles within the South Dakota and Midwest ag scene. I would truly not be surprised to see her become a president of a commodity board or serve as a senior adviser in an ag-related organization or governmental agency/role. She not only has a mastery of the industry but will work hard to achieve the best outcome, all while making friends and having fun along the way.”

Laycee Kluin

• Age: 27
• Role: Digital marketing specialist, MarketBeat
• Hometown: Sioux Falls
• Education: Brandon Valley High School, University of Sioux Falls

In her own words: “I was born and raised in Sioux Falls, and when it came time for college, staying here was an easy decision. The city’s sense of community, strong connections and endless opportunities made it the perfect place to grow. Relationships have always been at the heart of who I am, both personally and professionally. I’ve been fortunate to learn from those who invest in young professionals, and that’s shaped the way I approach my career in marketing — by focusing on building meaningful connections and creating an impact on people. Sioux Falls has given me so much, and I’m committed to paying that forward in the work I do and the relationships I build.”

From the nominators: “Laycee exemplifies the qualities of a true leader, innovator and community advocate, bringing her passion for connection and marketing excellence to every endeavor she undertakes. As a digital marketing strategist at MarketBeat, Laycee has played a pivotal role in expanding the organization’s marketing reach. She has successfully developed email campaigns, promoted the MarketBeat YouTube channel and identified opportunities across various social media platforms. Her strategic insights and creative approach have significantly contributed to MarketBeat’s success in connecting with its audience. Her background in financial services marketing further demonstrates her adaptability and expertise in navigating complex industries. Beyond her professional accomplishments, Laycee is a dedicated community leader. As a board member of The Letter Project, she empowers individuals through the written word, fostering positivity and inspiration worldwide. Her two years of service in this role have made a profound impact by connecting people and spreading encouragement. Laycee’s contributions also extend to the Sioux Falls Young Professionals Network, where she serves as a steering committee member. Her efforts in this role reflect her commitment to empowering emerging leaders and strengthening the local professional community. Laycee Kluin is a remarkable individual who brings energy, creativity and compassion to everything she does. Her dedication to making meaningful connections — whether through marketing, community service or mentorship — makes her a truly deserving candidate for this recognition.”

“Laycee exemplifies the qualities of a future leader. Her passion, creativity and proactive approach to personal and professional growth are evident in her work and community initiatives. Her participation in leadership programs like Think3D’s Leaders of Tomorrow underscores her commitment to continuous learning and development. Laycee’s ability to inspire and uplift others, combined with her strategic vision and relentless work ethic, positions her as a rising star in both her industry and the Sioux Falls community. In summary, Laycee Kluin is a shining example of talent, passion and leadership. Her professional accomplishments, dedication to community involvement and potential to drive future change make her an ideal candidate for the SiouxFalls.Business 30 Under 30.”

Kyler Krogh

• Age: 29
• Role: Assistant vice president, commercial banking officer, First Bank & Trust
• Hometown: Volga
• Education: Sioux Valley High School, South Dakota State University

In his own words: “When I started at First Bank & Trust seven years ago, I had no idea the impact it would have on my life. From the call center, retail banking officer position and now as a commercial banking officer, I have had the opportunity to work with incredible leaders, co-workers and mentors. First Bank & Trust’s culture is second to none, and the leadership team truly empowers their staff to be the best of their abilities. I’m truly blessed to be able to support many business leaders across our wonderful city of Sioux Falls!”

From the nominators: “Since beginning his career in the contact center, Kyler has consistently demonstrated a strong work ethic and commitment to professional growth. His transition into business banking has showcased his ability to develop business and build meaningful, authentic connections with clients. Kyler’s approach to client relationships is grounded in trust, and he consistently delivers a personalized and genuine experience. Kyler exemplifies the qualities of patience and persistence — two essential traits for professional development. With a growth mindset, he actively seeks opportunities to expand his knowledge and skills, always asking thoughtful questions to enhance his capabilities and better serve his clients. His commitment to continuous learning enables him to provide a positive and effective client experience. In addition to his professional accomplishments, Kyler is deeply involved in the community through volunteering with Lost&Found, an organization dedicated to supporting individuals in need. His volunteer work reflects his commitment to giving back and making a positive impact beyond his work at First Bank & Trust. Moreover, Kyler approaches his work with an inclusive mindset, consistently adding value to his client relationships by leveraging the expertise of other team members in areas such as retail, wealth management and mortgage. This collaborative approach ensures that his clients receive comprehensive support and the highest level of service. Kyler’s leadership potential and dedication to his clients make him a standout individual at First Bank & Trust, and I believe he is truly deserving of this nomination.”

“Kyler has rapidly advanced from a call center specialist to a business banking leader at First Bank & Trust, thanks to his hard work and outstanding personality. His relationships with customers are unparalleled as he genuinely cares about them beyond just deposit or loan transactions. This dedication is evident in the numerous referrals he receives from satisfied customers who trust and believe in him. Additionally, Kyler is actively involved in both Sioux Falls Action and Downtown Sioux Falls, demonstrating his commitment to the community. Undoubtedly, Kyler will continue his meteoric rise in banking and community leadership in the years to come.”

“Kyler has risen quickly at FBT through persistence while honing his craft. As a client of his, I’d put him against any banker in the city.”

Kenley Lamberty 

• Age: 25
• Role: Government affairs director, Realtor Association of the Sioux Empire
• Hometown: Sioux Falls
• Education: O’Gorman High School, University of South Dakota

In his own words: “I believe Sioux Falls is one of the best communities in the country. While we have grown significantly over the past few years, we still have a small-town feel with large-city ambitions. Sioux Falls has given my family and me so much, and I hope to be able to give back to this community for the rest of my life.”

From the nominator: “Kenley is a driven, accomplished professional who exemplifies leadership, community commitment and a passion for making Sioux Falls a better place. In his career, Kenley has consistently demonstrated exceptional dedication and capability. He has made significant contributions to critical local initiatives, including serving on the Sioux Falls 2050 Comprehensive Plan Committee, where he is helping shape the city’s long-term growth and development. Kenley’s dedication to public service is further evident in his role with the Sioux Falls Board of Adjustments, where he contributed to thoughtful and fair decision-making on city planning matters. Additionally, his involvement with the Sioux Falls Thrive Housing Action Team underscores his commitment to addressing one of the city’s most pressing challenges: affordable housing. Kenley’s leadership in these roles reflects his ability to navigate complex issues with innovative solutions. Beyond his professional achievements, Kenley is deeply invested in giving back to the community. He regularly serves lunch at the St. Francis House and contributes to building homes with Habitat for Humanity and Veterans Community Project. His volunteer work highlights his compassion and hands-on approach to improving the lives of others. Kenley’s potential for future leadership is unmistakable. His track record of impactful contributions, combined with his forward-thinking vision and dedication to Sioux Falls, positions him as a rising star.”

Bailey Larson

• Age: 29
• Role: Clinical nutrition manager Avera McKennan Hospital & University Health Center
• Hometown: Sioux Falls
• Education: O’Gorman High School; bachelor’s degree in nutrition and dietetics, University of Nebraska-Lincoln; master’s degree in nutrition and exercise science, South Dakota State University

In her own words: “Throughout my career, I’ve had the privilege of working with incredibly talented health care professionals and diverse populations of patients. Each day, I strive to lead selflessly and help others achieve their greatest potential. I’m grateful for the opportunities I’ve been given to serve the Sioux Falls community and make an impact in the health care industry.”

From the nominator: “Bailey has demonstrated exceptional leadership, innovation and dedication to the field of nutrition and dietetics. Bailey has excelled in her role as clinical nutrition manager, overseeing 11 registered dietitians and one dietetic assistant that provide support to multiple facilities. Bailey’s leadership has been instrumental in fostering a positive work environment, enhancing team cohesion and optimizing patient outcomes. Her commitment to hiring, mentoring and developing clinical nutrition staff has significantly contributed to the department’s success, making her an invaluable leader at Avera. Not only does Bailey excel in her profession but her commitment to the community is unwavering. Bailey grew up in Sioux Falls and is deeply committed to community engagement and advocacy. Bailey positively impacts the Sioux Falls community though her volunteer work as a small group leader at Divine Mercy Pastorate, as well as dedicating her time to participate in events at the Catholic Community Foundation. Baily is also a dedicated member of Sioux Falls Young Professionals Network, continuously looking to expand her expertise. I have had the privilege of knowing Bailey for three years and am delighted to nominate her for the 2025 30 Under 30, cohort. Bailey is incredibly kind, hardworking, driven and always going above and beyond for her teams and those she cares about. She embodies the qualities of a true leader. Her qualities coupled with her exceptional achievements, passion for community service and dedication to advancing nutritional care make her so deserving of this recognition.”

Jaidyn McGee

• Age: 23
• Role: Employee experience generalist, The First National Bank in Sioux Falls
• Hometown: Harrisburg
• Education: Harrisburg High School; Minnesota State University, Mankato

In her own words: “My personal mission statement is to positively impact the life of every person I encounter. Working in human resources allows me to support individuals at every stage of their career, helping them thrive and succeed. Being from Harrisburg originally, I have a deep connection to the Sioux Falls area and am dedicated to making a meaningful difference for my family, friends and neighbors.”

From the nominator: “Jaidyn has been an invaluable member of First National Bank’s Employee Experience team since her start as a summer intern in 2023. We rely upon her as a well-rounded human resources professional, and her eagerness to explore each area of the HR field has fueled her rapid growth and brought invaluable insights to our team. Her positive, proactive approach quickly distinguished her, leading us to offer her a unique development opportunity through the Society for Human Resource Management’s HR Registered Apprenticeship Program in partnership with the Department of Labor. This dynamic 18- to 24-month apprenticeship combines on-the-job training with SHRM-aligned coursework, which will help Jaidyn build critical HR competencies in areas like payroll, compliance, recruitment and benefits. The program will culminate in the spring of 2025 with Jaidyn earning the U.S. Department of Labor’s Certificate of Apprenticeship Completion and preparing for the SHRM-CP exam, where she will demonstrate her proficiency in HR knowledge and competencies.

“One recent example of Jaidyn’s leadership skills is how she has supported an FNB teammate with a disability. This teammate has a unique ability to excel in focused tasks and was assigned a special project to clean up electronic documents for the Employee Experience department. Jaidyn was his point of contact for the assigned project. She dedicated time to understanding his needs, refined the process to match his abilities and provided ongoing follow-up to ensure his success. Her guidance helped him achieve a significant milestone for our team as the project directly impacted our ability to launch open enrollment efficiently — a task that would have taken our team months to complete without his contributions. A native of Harrisburg, Jaidyn stays actively involved in the Sioux Falls community in a variety of ways. She is a member of the Sioux Empire SHRM, attending monthly meetings to network and build relationships with her peers. She also participates in the Young Professionals Network, recently taking the title of ‘Pickleball Champion’ with a fellow YPN member. Lastly, Jaidyn volunteers her time and talents with Feeding South Dakota, Junior Achievement and Active Generations’ Rake the Town. Her dedication, coupled with her passion for continuous learning and improvement, reflect her strong potential for being a future leader in the HR field and the entire Sioux Falls community.”

Zachary Motl

• Age: 24
• Role: Financial adviser, Northwestern Mutual
• Hometown: Sioux Falls
• Education: Washington High School; bachelor’s degree in finance and accounting

In his own words: “My interest in finance began at the age of 10, and I have been closely following the markets since I was 16. Being a financial adviser allows me to combine my passion for finance with my commitment to helping individuals and businesses in our community. I am excited to continue growing my financial planning practice exponentially and look forward to working with more members in the Sioux Falls area and hope the community considers us for their financial planning needs.”

From the nominator: “Zach is an award-winning, record-breaking leader whose hard work, long hours, determination, intelligence and grit have propelled him to remarkable achievements in just four years. Despite his success, Zach remains humble and hungry, consistently seeking opportunities to lead, mentor and take on additional responsibilities while breaking records year after year in his personal financial planning practice. In his first year, Zach’s performance placed him in the top 5 percent out of over 3,400 interns nationwide. In his second year, Zach ranked eight in productivity results out of 3,320 interns nationwide, placing him in the top 0.24 percent of the country and earning him a national award from his Fortune 100 company. During his internship, Zach passed his SIE, Series 7, Series 63, and Life and Health exams while balancing college and extracurricular activities through USD’s School of Business. Zach took on a mentorship role in his second year to give back and invest in others as he had been invested in. Since then, he has taken on additional leadership and elevated mentorship roles within the internship program.

“Upon graduation, Zach immediately began setting new records while taking on mentorship roles, continuing his education in the industry and getting involved in several philanthropic projects. He achieved milestones that only the top 3 percent of all financial advisers in the country achieve, while scaling this business, hiring and developing team members. He’s an active YPN and Greater Sioux Falls Chamber of Commerce member, a philanthropy board member and not only develops interns but leads innovation and takes on initiatives to help improve the overall program at the highest levels. Zach has the potential to be a senior leader in the future and successfully lead community initiatives and boards. Zach’s accomplishments, dedication and leadership make him an exemplary candidate for this award. His ability to inspire others and drive positive impact both within the company and the community is truly commendable.”

Nicholas Rogers

• Age: 22
• Role: Assistant manager, Eat Well Sioux Falls Mobile Market
• Hometown: Sioux Falls
• Education: Bachelor’s of genetics with minor in psychology, Iowa State University

In his own words: “Prior to my time at the Mobile Market, I tended to shy away from leadership positions and really just talking in general. On the market, we work with a lot of volunteers who receive ‘crash courses’ on our retail operations whether that means processing inventory or handling customer transactions. With their support, we handle a weekly rotation of stops and the occasional pop-up event, leading me to interact with hundreds, if not thousands, of people, all the while I have found myself increasingly involved in the community.”

From the nominator: “When Nicholas joined the team at the Eat Well Sioux Falls Mobile Market earlier this year, he was simply looking for another interesting way to add to his resume. Today, the Sioux Falls native is not only the incredibly reliable driver who gets the Mobile Market to its destinations, he serves as assistant manager and IT specialist. In that role, Nicholas has adopted the mission of the Mobile Market as his own. His exceptional commitment and passion for the Eat Well Sioux Falls Mobile Market make him a vital asset to the community and the neighborhoods it serves. Nicholas’s dedication to the Mobile Market is evident in the meticulous care he provides for its truck and trailer, which serve as a grocery store on wheels.

“His responsibilities range from ensuring the generator operates smoothly to maintaining the cleanliness of the interior, including mopping floors and cleaning coolers. Typical retail grocery store stuff, right? But his efforts have ensured that underserved neighborhoods can consistently rely on the Mobile Market’s presence each week, bringing affordable, healthy food to those who need it most. What truly sets Nicholas apart is his genuine love for these neighborhoods and the people living there. He has built meaningful relationships with residents, particularly children who are naturally curious about this enormous pickup and trailer. Nicholas has unofficially mentored many of these kids, often providing an encouraging ear, an after-school snack and even gloves to warm up cold hands. His smile and friendly demeanor have made him a beloved figure among regular customers, who look forward to seeing him each week. Nicholas’ commitment goes beyond his title as assistant manager; he exemplifies tenacity and quick problem-solving skills that are vital to the success of this pilot initiative. His goal-driven nature and contagious ambition inspire those around him, making a significant impact on the community.”

Rachel Schartz

• Age: 28
• Role: Director of grants management, Call to Freedom
• Hometown: Humboldt
• Education: West Central High School, Harvard College

In her own words: “I’m deeply passionate about my work to end human trafficking and gender-based violence because I firmly believe everyone deserves to live free from harm. It’s an honor to be recognized for these efforts, and I’m so grateful to live in a community that rallies behind this cause and supports those most in need.”

From the nominator: “Rachel is a transformative leader whose unwavering dedication to ending gender-based violence has had an extraordinary impact on both local and national levels. As a fierce advocate for survivors, she’s been instrumental in improving the lives of countless individuals and strengthening protections for the most vulnerable members of our community. She successfully wrote a $1.2 million grant from the U.S. Department of Justice for Call to Freedom’s transitional housing program, providing trafficking survivors with pathways out of homelessness and housing instability.

“Rachel’s visionary leadership also played a key role in securing Call to Freedom the South Dakota Community Foundation’s prestigious 2024 Bush Prize South Dakota, a recognition awarded to nonprofits that demonstrate exceptional innovation and problem-solving in addressing community challenges. Her tireless work continues to elevate Call to Freedom as a beacon of hope, and her influence as a leader in the fight against gender-based violence is undeniable. Rachel has worked in anti-trafficking and gender-based violence initiatives since 2015 and has received several prominent fellowships for her work in anti-violence, including serving as a Leonard D. Schaeffer Fellow and Second Day Social Impact Fellow. She has conducted research on aftercare for adult survivors of sex trafficking, and her work has received national awards from the Association for Feminist Anthropology and Harvard University. Rachel graduated cum laude from Harvard College in 2020 and uses her education to confront one of the most severe human rights violations of our time. By continuing to fight for justice in such a difficult and complex field, Rachel embodies the values of empathy, tenacity and selflessness — qualities that inspire others to join in the fight for a safer, more just Sioux Falls. A proud native of Humboldt, South Dakota, Rachel is passionate about giving back to her community. She has taught religious education for St. Ann’s Catholic Church for three years, serves as a member of the Catholic Daughters St. Thomas Court and volunteers as an alumni interviewer for local high school students applying to Harvard College.

McKenzie Schmitz

• Age: 29
• Role: Supervisor, human resources technology, Sanford Health
• Hometown: Currie, Minnesota
• Education: Murray County Central High School; bachelor’s degree in health and human physiology, University of Iowa; master’s degree in community health education, Minnesota State University, Mankato; master’s degree in health care administration, Des Moines University

In her own words: “During my time in South Dakota, I have had the privilege of connecting with remarkable individuals through my various roles at Sanford Health. I chose a career in health care administration because it aligns with my passion for health care, leadership and fostering the professional growth of others. The work my team and I perform daily ensures that our employees are well-supported, which directly enhances the quality of care our patients receive. As a health care leader at Sanford Health, I am enthusiastic about continuing to advance my career, actively engaging with the community and fostering meaningful relationships within the Sioux Falls area.”

From the nominators: “McKenzie is a natural leader whose passion for people and commitment to excellence have made a lasting impact on the health care industry. Her career is defined not just by her impressive accomplishments, but by the way she leads — with heart, integrity and a deep sense of responsibility to those she serves. As a leader at Sanford Health, McKenzie has built a reputation for her ability to bring people together, foster collaboration and create an environment where her team feels valued and supported. From this is where I’ve gotten to know and respect her, both as a leader and later as a friend. She is known for her ability to simplify complex challenges, ensuring that solutions prioritize both efficiency and the well-being of employees and patients alike. Whether she is mentoring her team, guiding a critical project or advocating for improvements in health care operations, she does so with an unwavering commitment to putting people first. McKenzie’s leadership is rooted in empathy. She understands that health care is, at its core, about people — patients, caregivers and the professionals working behind the scenes to make care possible. Her background in community health education and health care administration has shaped her ability to see the bigger picture, balancing strategy with genuine human connection. She is approachable, kind and deeply invested in the success of those around her, making her a mentor and role model to colleagues at all levels. Beyond her work, McKenzie is actively engaged in her community. She is involved with the Young Professionals Network in Sioux Falls and the American College of Healthcare Executives, where she builds relationships and contributes to the future of health care leadership. She is passionate about lifelong learning and growth, constantly seeking ways to better herself and those she works with. McKenzie Schmitz embodies what it means to be a leader in health care — someone who is not only driven and intelligent but also compassionate, relatable and dedicated to making a difference. Her impact extends far beyond her job title, and her ability to inspire and uplift those around her makes her an exceptional candidate for a 30 Under 30 recognition in Sioux Falls.”

“McKenzie is an unstoppable force at Sanford Health, consistently delivering exceptional results that make a lasting impact. In her current role, McKenzie oversees a team of 10 Workday analysts, focusing on their training, development and performance. Her leadership goes beyond just managing the technical aspects; McKenzie has worked tirelessly to improve the culture within the HRIS team, fostering collaboration and high performance, all while ensuring the fun never fades. She has an exceptional ability to recognize and leverage the unique strengths of each person on her team and encourages them to step out of their comfort zones and pursue growth opportunities. Workday is central to many processes and projects at Sanford, and McKenzie and her team are often at the heart of virtually every initiative — from process improvements to mergers and access management. Even when a request isn’t directly in her job description, McKenzie will go above and beyond, either stepping in to help or finding the right person to assist, embodying a true team player mentality. Her creative, innovative solutions and forward-thinking approach have made a tangible difference at Sanford Health, and the organization wouldn’t be the same without her. McKenzie’s influence stretches beyond her immediate team; she is a natural connector, always fostering growth in relationships both inside and outside of work. She is a magnet within the organization, and her dedication to the success of those around her is unparalleled.”

Luke Wanous

• Age: 29
• Role: Administrator, The Good Samaritan Society
• Hometown: Owatonna, Minnesota
• Education: Bachelor’s degree, Augustana University; MBA, University of Sioux Falls

In his own words: “I have a great team around me at the GSS — Sioux Falls Center skilled nursing facility where we strive to provide the highest possible level of care for our residents. I truly love what I do and rely on the passionate work of each employee and leader of our facility to motivate me to be my best. My wife, Haley Wanous, also continues to push me to be my ultimate best and supports me in every step along the way.”

From the nominator: “Luke was selected as the administrator of Good Samaritan Sioux Falls Center in 2022. Since his tenure at the Center, the facility has seen a census growth from 62 residents to 88 residents. His leadership and dedication to this growth was vital to serve the need for the growing communities of Sioux Falls and outlying areas in need of skilled nursing care. Under the leadership of Luke, the facility operates at max capacity with quality nursing care, a culture of positivity and has become a leader in the industry.

“He is effecting change on the future leaders of the community to hopefully one day embody his same values and leadership in facilities across the community. Beyond the accolades and accomplishments, his biggest testament to leadership is his selflessness and commitment to the people and residents of the center. He has a personal relationship with every single person in the building and continues to create a culture of positivity and support. He is the true embodiment of a leader. The community has an amazing opportunity to continue to meet the growing needs of our elderly population in the opening of Founders Crossing, and it will be leaders like Luke that bring this opportunity to fruition.”

John Witzke

• Age: 26
• Role: Senior director of sales, Blue Star Investments/Cresten Capital
• Hometown: Estherville, Iowa
• Education: Estherville Lincoln Central High School, Iowa Central Community College

In his own words: “I originally got my start at Victra, and during my tenure and different positions there, we grew to become the largest Verizon Authorized Retailer in the U.S. with over 1,500 locations in 49 states. Now at Blue Star Investments, we are the third-largest Anytime Fitness franchise in the U.S. with 45 clubs in 11 states — four in Sioux Falls — with our goal of becoming the largest Anytime Fitness franchise in the United States. My father was a factory worker and my mother was a teacher in a small, small town in Iowa, and I am thankful for the community of Sioux Falls and all it does to empower young professionals. I want to continue to give back to the community through charitable efforts, but most importantly I want to impact it by empowering as many young professionals as I possibly can — to show them no matter what your background is, if you’re willing to put in the work and the time, you can accomplish anything.”

From the nominators: “Prior to Blue Star at Victra, he was general manager of the Brandon, Brookings and Sioux Falls 26th and Marion locations while serving the company at a larger scale through acquisition support and high-opportunity locations before becoming district manager in Green Bay before relocating back to Sioux Falls with his family. We hired John as a regional sales manager in the fall of 2023, and it was an instant ROI in our company. Since then, he has worked tirelessly to improve the sales in our company. He has revamped our membership and personal training sales process and effectively educated our company on implementation in this short time. In just December, one year after his arrival, we increased our membership sales by 31 percent over prior year. So far in January, we are on track to increase our sales by 26 percent over prior year. I’ve never seen a 26-year-old with more energy, wisdom and with a better gift for business strategy. On top of this, he is still a family man with a healthy work-life balance. He is a dedicated husband and father of two. I can’t imagine anyone more deserving of this award.”

“John has risen through the ranks of BSI, the third-largest Anytime Fitness franchise in the United States. He created, refined and scaled the membership experience process across the entire company, leading them to be one of the, if not the, top operators in the Anytime Fitness franchise. He’s participated in many community events with the AF team, including hosting a block party for all members in all four Sioux Falls clubs, participating in the fitness expos and even helping serve meals on Thanksgiving at Luckys. John promotes health and wellness but in a business-savvy way. The sky is the limit.”

Bailey Wood

• Age: 29
• Role: Associate director of marketing, Click Rain
• Hometown: Council Bluffs, Iowa
• Education: Abraham Lincoln High School in Council Bluffs, Iowa; bachelor’s degree in marketing, Iowa State University; MBA, Creighton University

In her own words: “My passion for communication and connecting with people led me to marketing, and my belief in the power of community brought me to Sioux Falls. I’m eager to use my skills to make a positive impact here and contribute to the city’s continued growth.”

From the nominator: “Bailey is a driven and insightful person, who has a natural aptitude for leadership. She posses the ability to take complex problems and information, simplify it and then communicate it so that anyone can understand it. She has an analytical mind that allows her to methodically dissect a problem and discover innovative solutions. Bailey shows consistent initiative through spearheading new processes at work and helping her co-workers and reports to grow. She excels in collaborative environments, bringing each team member forward with her towards a common goal. Bailey’s persistence and determination make her an excellent candidate for the 30 Under 30 program.

“While in her undergraduate degree, she began a part-time marketing consulting business and worked as a research assistant. Even with these additional commitments, she was able to finish her undergraduate degree in two years. After graduation, she took a job in Omaha at a marketing agency but quickly realized that she was destined for more. She was determined to get her MBA for free. So she attended a graduate program open house at Creighton and walked out with a job offer to be a graduate assistant with her full tuition covered. While at Creighton, she was deeply involved in the community, donating time and effort to help organizations like the Financial Hope Collaborative where she helped organize marketing efforts for their nonprofit program, which provides financial education to those in need. She also co-wrote and researched a paper on community resilience and the role of community communication. She presented these concepts at the 2018 marketing public policy conference in Washington, D.C. She graduated from the program with 4.0 GPA while also running her marketing consulting business.

“After Creighton, she went on to consult for multiple businesses, running her own small marketing consulting agency. She later became a full-time marketing director for one of her former clients, a software engineering firm based out of Cedar Rapids, Iowa. While there, she not only ran the marketing activities of the business but also worked on UI/UX for big-name companies like Sherwin-Williams and John Deere, helping to add the human element to software expertise. As a one-women marketing show, she had learned — much of it self-taught — to build websites, write copy, place media, perform market research, design ads and report back the metrics that mattered. This built an amazing foundation for understanding business and the greater marketing impact. But she was craving more community and working with other marketing experts, so she left her current role to join Click Rain remotely. This turned out to be a life-changing decision for our family. Click Rain provided her with an amazing place to flourish and build upon strategic marketing skills built in previous roles. She quickly becomes engrained with the Sioux Falls community even while living in another state. During her time at Click Rain, she has been promoted twice in two years, moving from a marketing strategist to a senior marketing strategist, to the associate director marketing, helping to lead her department and manage a team. She’s spearheaded campaigns to build new services at Click Rain, including introducing new market research deliverables. She is a leader of their Quench internship program and had the opportunity to work with the Sioux Falls School District to increase community awareness of the truancy issues Sioux Falls faces through their “Show Up” campaign.

“Since landing in Sioux Falls, she has firmly found her footing. She completed EmBe’s Women’s Leadership Program, has spoken at multiple local conferences, has been actively engaged with student organizations like AdFed and has recently just finished her first semester as an adjunct professor at Augustana. She has volunteered for many Sioux Falls organizations such as the Veterans Community Project, The Alliance and Sioux Empire United Way. Bailey is a magnetic individual who contributes meaningfully to conversations by being genuinely interested in others.”