Kansas City small businesses thank Taylor Swift for economic boom

Kansas City small businesses thank Taylor Swift for economic boom

KANSAS CITY, Mo. — Since Kansas City was founded in 1838, the town has been a hub of merchants, innovators and kind neighbors. Almost two centuries later, the same sentiments ring true for the city on the border of Missouri and Kansas. To locals, it’s no surprise. But to the rest of the world, the town is gaining notoriety. So much so that hometown pride merchandise is flying off the shelves and changing the lives of small business owners.

“We’ve been a hidden gem city,” says Jessica Palm, the vice president of the Area Development Council for Kansas City. “But we’re entering our golden era.”

At the Parisi Coffee shop nestled inside Union Station, Palm explains the plan to make the metropolis a global destination. And to the city’s credit, it’s well on its way. For starters, a pristine airport terminal opened in February 2023. Then there’s the KC Current stadium, the first women’s professional sports venue in the world. Factor in a billion-dollar deal for a Google facility. Add a $4 billion plant for Panasonic. And then there’s the blossoming relationship between global superstar Taylor Swift and Chiefs player Travis Kelce.


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